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SMS Marekting Fact #1:
Using SMS (short message service) via mobile cell phones takes the power of internet marketing a step further by sending a targeted message to a consumer when the person is more likely to take action - when they are "on the go" and not simply sitting in fornt of a computer. Whether you are encouraging a loyal customer to bring a friend to your local retail store for a complimentary t-shirt or trying to spark a political rally, mobile cell phone marketing offer you an open door to your target audience at the time when they are most likely to respond to your advertising message.
Mobile Marketing Fact #2:
Mobile marketing allows advertisers to reach consumers in real time and when they are more likely to take action.
Mobile Cell Phone Marketing Idea:
Use mobile marketing to reward your best customers. Text sms message them reminders, coupons, VIP passes and useful alerts.
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| What it is SMS Text Marketing and how it works: |
Market to your customers through their cell phones! Send reminders, coupons and advertisements directly to their cellphones. Run contest, polls and subscriptions from SMS marketing programs and services. From self service sms text marketing software to full service mobile marketing campaign, Orange Spot Media can help increase your business in this medium.
Confused about cell phone marketing? Do not know how mobile cell phone maketing can help grow your business or what mobile advertising program is best suited for you...Call us 630-338-9469 and we can answer all your questions.
SMS, or short message service, is most commonly known as text messaging via a mobile phone. SMS text marketing is an innovative and exciting marketing channel for businesses of all types using subscriber cell phones to distribute promotional messages, information on product launches or special alerts to their customers.
At the heart of the effectiveness of SMS marketing is the concept of “choice.” People must request that they be sent your promotions—a marketer’s dream! This request is simply performed by texting a keyword to a five or six digit number, called a short code. Once the text is received, the business has that customer’s cell phone number available for use as a one-to-one marketing channel. |
How does a business let its customers know about their SMS program?
Businesses of different types may use various strategies, but some typical methods include: in-store signage, table tents, register receipts, bag printing, radio announcements, billboards and Web sites.
 What kind of keyword can a business use?
Businesses have the ability to choose a keyword that easily identifies their business. For example, the restaurant TGIF Friday’s might select and utilize TGIF as their keyword.
How do I obtain a short code?
Orange Spot Media Group will provide a number that you can use for your promotional program.
How effective is SMS marketing?
SMS marketing has been shown to produce response rates as high as 70 percent—no other marketing channel, at this time, has a comparable success rate.
Why is SMS marketing so effective?
Again, the high response rate is primarily due to targeting your promotions to people that like your establishment and have chosen to receive your messages. Furthermore, all of your messages will be immediately delivered to your customers, and virtually all of your text marketing messages will be read.
What are some other uses for SMS Text marketing?
Ultimately, SMS cell phone marketing can always be used to market your business whether you are sending coupons, useful information, alerts for upcoming events or reminders. By using SMS, you’re providing value to your customers increasing customer loyalty, traffic and, most important, your sales.
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For more information or to inquire about any of our GPS monitoring products or text SMS marketing services, please call 630.338.9469 .
Mobile advertising is a mass marketing medium. With over one billion plus cellphone sold worldwide every year and a mobile cell phone broadband network that can transmit those advertisements, mobile marketing is ready for prime time advertising. Most important is that mobile advertising has unique attributes versus other media choices includes locality or geographic specificity, it can attain and the potential personalization of the marketing medium because each consumer has a cell phone. |
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